Symbols.
Pyramid| N° d'inventaire | 23910 |
| Format | 20 x 25 |
| Détails | 334 p., paperback. |
| Publication | Paris, 2011 |
| Etat | nine |
| ISBN | 9782350172248 |
Omnipresent in logos and identities, the symbol fully inhabits the visual landscape. Rich in meaning and possessing a powerful impact within the graphic vocabulary, it is often more complex than it appears.
This exceptional directory of symbols brings together more than 1,300 emblems, classified by type and referenced by industry, creator, and client. Reviewing graphic symbols from around the world, the authors explain their meaning and impact on visual communication.
Arrows, chevrons, characters, stars, flowers, etc.: graphic signs follow one another before the reader's eyes, brands become emblems, and visual communication takes on its full meaning and strength. From Apple's apple to Shell's seashell, including the WWF panda, the strongest and most striking symbols are the subject of more detailed case studies.
Ideas box, compilation of the best creations in the field, and reference guide, Symboles will delight creatives and all those passionate about visual communication.
Omnipresent in logos and identities, the symbol fully inhabits the visual landscape. Rich in meaning and possessing a powerful impact within the graphic vocabulary, it is often more complex than it appears.
This exceptional directory of symbols brings together more than 1,300 emblems, classified by type and referenced by industry, creator, and client. Reviewing graphic symbols from around the world, the authors explain their meaning and impact on visual communication.
Arrows, chevrons, characters, stars, flowers, etc.: graphic signs follow one another before the reader's eyes, brands become emblems, and visual communication takes on its full meaning and strength. From Apple's apple to Shell's seashell, including the WWF panda, the strongest and most striking symbols are the subject of more detailed case studies.
Ideas box, compilation of the best creations in the field, and reference guide, Symboles will delight creatives and all those passionate about visual communication.